It takes courage and executive sponsorship to drive change across an organization.
The benefits of digital asset and process management are heralded through countless case studies. Speed to market can be increased fourfold by applying business process technology to manage digital assets and streamline the workflows. Incidence of non-compliance can be eliminated, and best practices are logically revealed through process analytics. The technology itself has become far more affordable and yet many businesses remain on the sidelines. Could it be that the implementation cost is the great unknown that gives cause to pause? Change is often too much for anyone to handle on top of their current load. The cost of the software is a known quantity, but the unpredictable soft costs of implementation and change management is the real obstacle.
One answer is to simplify the change so that it happens incrementally and virtually overnight. That is the approach that CHALEX has taken with SmartFlo Collaborations and Reviews. This new SmartFlo service deploys the same day. It is so intuitive that there is no need for formal training. Companies can start with the DAM and Collaboration service and with these skills mastered they can add true BPM functionality by configuring larger workflows that employ conditional routing, splits & joins and loop backs.
Review and approval cycles are embedded within packaging. promotions, brand licensing and alliance partnering workflows. These reviews often cycle through many rounds and engage a myriad of role-based participants. This type of workflow is a monitored collaboration. Each cycle builds on the previous one. The monitor controls each cycle by selecting the assets to be shared with the participants. This agile approach to managing review and approval processes saves time, reduces the opportunity for communication errors, and lowers production costs.
Collaborators can interact in real-time to annotate documents, graphics and videos while the system records and archives comments and file versions.
Learn more about SmartFlo collaborations and get the sense of how simple changing to a better process can be. https://youtu.be/u-KQfS6n1gE